Are you Ready to Make Your Book Dream a Reality?
Are you ready to share your unique, useful message with the world to help your
readers have a better life? Do you want to use your book to “brand” your business, to be known as the expert and attract new clients? Make you book a top seller? And, do it all in a short time?
You may have a chapter done, or maybe just an idea. Wherever you are now, you can get assistance to make your writing project real.
Writing your Book-Time Well Invested
Yes, it takes a little time, but far less than if you did it alone. Yes, it takes a little money, but far less than the mistakes you'd make without a savvy pro's guidance who has already written and published over 30 books herself.
Rethink your Writing Ability
As business people or professionals, you know your work, but your writing skills may not be what motivates your audience to keep reading. Past “writing sins” include slow, unwieldy, and long sentences.
Take your Stalled Project to One of your Top Four Priorities
Perhaps like me, you may have sat on your project a long time before you took consistent action. We have good intentions, but life happens. If you can include your book project in your top priorities of family, friends, making a living, you can finish it fast. You can choose the traditional publishing path, self-publishing, or writing a print and eBook at the same time.
To make your book a top seller and fufill your purpose of sharing your message to make the world a better place, you may want to know more about book coaching with Judy Cullins. And to help you make an informed decision, you probably have several questions you’d like answered.
What are My Specific Outcomes from Two-Three Months Book Coaching?
You want to know how much you get done in a particular time. Naturally, that depends on you and whether you do the required fieldwork each few weeks, and whether you stay committed to your project, but here’s an idea.
What Specific Outcomes to Expect
1. You will have a complete model chapter or more with the right format for you to follow for the rest of the book. With a clear blueprint, you can write the rest of your chapters with half the edits to fast-forward you to the finish line.
2. You will have a pre-marketing plan called "The Essential Nine Hot Selling
Points." to guide your writing to motivate your readers to be so compelled that they will finish and give you great applause. With this pre-marketing know-how, you can start selling the minute your book is finished.
3. If you already have some of your book written, you will see how to change it to be more saleable. For instance, if each chapter doesn’t have a hook to get your readers engaged in the first paragraph, or benefit statements that get them ready to read the chapter, you will lose them.
4. You will finish your short book--(either electronic or print or both) Your word files transfer to Portable Document Format (PDF) so you can sell Online if you choose.
5. You'll get your publishing questions answered that will save you more time and money than the coaching sessions. Judy has used a publisher and self-published, so knows each process.
6. You can publish your eBook for practically nothing or your print book for under $1500, including coaching costs.
7. You will know where to go for copywriting, ISBN, and other pertinent publishing information.
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"Judy is patient, creative, knowledgeable and above all, amazing
in everything she does. There is no way I could have completed my book, Vision with a Capital V-Create the Business of Your Dreams, without Judy Cullins. I would never write another book without Judy - never."
-Joanne Victoria, Vision Coach
Vision With a Capital V and Lighting Your Path
www.JoanneVictoria.com
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"Wow! In earlier book and web coaching sessions, you helped me choose the right print book title "Tug of Heart" for my book. Today you helped me decide on my best subtitle. From one possibility: How to Guide Your Decisions with Inner Wisdom, our brainstorming led to this best title and subtitle: Tug of Heart: How to Trust your Decisions. Thanks for getting me started on the short benefit-driven sound bite, the "30-60 second tell and sell." I'm now on my way to create my Web site sales letter with marketing pizzazz."
-Debbie Call
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What Value will I Receive From These Coaching Sessions?
Like you, when I use someone’s service, I want to make sure I get full value. Some clients have come to me saying they got more in one session than many they had with other coaches. That’s because the book business is my niche, and I put not only my 23 years experience into it, I keep myself up to date, so I can give you the latest and best ways to proceed. Five years ago, authors had to do the whole thing in a much slower, more expensive, and ineffective process. Your devoted coach knows the Internet as well as the traditional paths.
1. More income from your saleable book. In addition to positioning you as the expert, your book can sell on its own. Your information is valuable and your online and offline audiences want it. Sell it at the back of the room, via email, or at your Web site in addition to Amazon.com or other bookstores.
2. More business leverage from this great-expanded "business card" that brands your business or profession. This can translate into more speaking bookings, more coaching clients, more consulting work, and more business contacts in any field.
3. More positioning to be known as the expert in your field, which in turns brings more trusting prospects to you. Follow your book coach’s methods for increasing clients to always have 15+ or the number you desire.
4. Allows you to share how you make a difference to others' lives so your mission is complete.
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"In just one coaching session with Judy Cullins I learned how to
strengthen my article's language, got a perfect acronym for my
coaching business, learned the difference between benefits and
features, got a new bio/benefits statement to use for networking,
and most of all the "bigger picture" to see a series of products
and services to sell--definitely worth her fees."
-Jeanne Sharbuno
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"Thanks Judy. I'm so grateful I followed through and got sessions. I've fine-tuned my book applying your chapter format blueprint. You helped me focus to deliver a much more saleable book."
-Athena Star
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What Can I Get Out Of These Phone Coaching Sessions?
1. More specific direction, what to do next. Each session looks at where you are now, where you want to be by next time, and how to accomplish this. We work with intention and attention. I expect clients to put their book in the top four priorities of their life. That means putting thoughtful time into the field work—around 10-15 hours a week commitment. Judy asks you to incorporate one High Level Activity for your book each day into your present schedule. You write it down in your organizer and put your intention there too. Clients get discouraged when they can’t seem to devote time to the fieldwork to move their book to the finish line.
2. Know your book has value and will help people solve their challenges and concerns, and sell well too. With only three significances, such as sharing useful, new information to make the world a better place, your book can sell well when you put not only your passion in it, but your daily activities on it. Results? Your confidence rises and that produces faster, better writing.
3. Get clarity on your message and its value to readers. Get clarity on what to focus on in book chapters, what to leave out. Design each chapter with a "branded" focus--to make your title and name stand out from the crowd. This involves using a hook after each heading in each chapter, so your book doesn’t lecture, but engages the reader to want to read more.
4. Know which way to publish for your greatest advantage.
5. Eliminate wasted time and effort. Know how to organize this huge project. Organization helps keep your book project manageable. From day one, you'll know what folders and files to keep, how to name them so you can find them in less than a minute.
6. Get ready to market by the time the book is finished. You will start marketing and promotion folders to include offline and online opportunities.
7. Get solid resources for any services you need such as formatting, cover design, publishers, or places to promote your book.
8. When you ask questions about spending money on your project, Judy will guide you to the least expensive, but best ways to go. Many clients praise her for these savings.
Remember, as your devoted, professional book coach I will save you headaches, disappointments and money down the drain because I have challenged publishing myths and proven what works best for you and your book over the past 20 years.
Measure the payoffs with the investment. Those of you ready will do what's best for you and your book.
Any journey is shorter with a partner.
In service,
Judy Cullins
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