Top Ten Ways to Sell your Product or Service While you Sleep - Part 2
Judy Cullins c. 2004
Have you wasted valuable time and money on promotion that doesn't
work? Have your announcements and news releases been ignored? Have
you been too quiet about getting the word out how your product or
service will help solve people's problems?
Most of us are passionate about our work. We put a lot into coaching
training; we know that we want to help others to create a better
life or business. If only people would just know that we are the
right choice.
The message? Be willing to put consistent time, passion and creativity
into ongoing promotion that works. Think of your Online audience,
other small business people, who want and need your expertise, how
to's, and wisdom. Write articles your audience want and watch your
Web site contacts skyrocket.
Follow these ten promotion steps to bring new clients and sales:
6. Write how-to articles and submit to opt-in (no spam) ezines.
When you subscribe and submit to ten of these, your message will
go out to 15,000 or more online business people and others who want
your free information. Each article should be 100-800 words. Include
your powerful "signature box" that includes your business
name, your benefit statement, your email, web site URL, and a free
offer such as your ezine or ebook to attract your readers to your
Web site.
Submitting articles is free and it attracts your target market
straight to your Web site.
7. Submit one or two articles each week.
Have 10 well-edited articles ready to submit to opt-in ezines and
the 12-targeted Web sites. Then be consistent in submitting. To
submit to Web sites you need to include your article description,
its category, your Web site key words, and an autoresponder link.
This one technique will boost your Web site URL into the top ten
listed for all the top search engines. This is the best way to optimize
your search engine placement, and it doesn't cost a dime.
8. Organize your email lists and articles..
Start a folder called "Email Lists." Within this name
one file "Web sites to submit articles to." and "ePublishers-Opt-in
"
Delegate this to your computer assistant to get your promotion
campaigns running smoothly. If you don't keep track of your promotion
contacts, you will not be able to follow up, be known as the expert
in your field, attract targeted web visitors, stand at # one in
the top search engines, or sell enough products and services to
take that desired vacation to that Caribbean island.
9. Organize your articles.
You will also want a folder called, "Articles to Submit."
Within this folder place your finished articles as files with the
date you send them at the top. Then you know which ezines and sites
already have them, so you don't resend the same ones.
10. Realize how valuable it is to delegate.
While it may take you a few hours or so to learn this technique,
know that when you delegate some of the work to an in-office assistant,
you will get more than ten-fold the results! In the beginning I
spent $100 a month on my assistant. When I spend up to $200 a month,
my Web sales increase to over $4000. That's a pretty good return.
Remember, your prospective clients or customers who visit top sites
are looking for information first. They will appreciate your articles,
may even pass them on to friends and associates. Many will eventually
order a book or consult with you. Web sites want your information.
These steps lead to what looks like a marriage made in cyber heaven.
For more information about book web marketing, promotion, and publicity click here.
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Book and Internet Marketing Coach, Judy Cullins, can help you build credibility and clients, sell a lot of books, and make maximum profits. Author of 11 books including Write your eBook or Other Short Book Fast and The Fast and Cheap Way to Explode Targeted Web Traffic" Get her free eBook"20 High Octane Book Writing and Marketing Tips" and two free monthly ezines at http://www.bookcoaching.com
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