Judy's Marketing Blog
Book Writing, Publishing, Promotion, and Business Marketing Tips and Ideas

What I want for you is to help you get answers to your book writing, publishing, and online promotion questions, get to know me as a professional resource, and notice various special reports, eBooks, bookcoaching, Internet marketing coaching, teleclasses, and individual coaching I offer. Find answers below to some of the many small business and book questions I receive each week from my marketing ezine subscribers and the thousands who read my 165+ articles in other opt-in (no spam) ezines.

Wednesday, February 09, 2005


How Do I Develop a Meaningful Conversation with Potenial Clients to Bring Them Home?

How Do I Develop a Meaningful Conversation with Potenial Clients to Bring Them Home?

"Hi Judy. I love your ezines and multiple categories of free how to articles on your Web site. I want to expand my present clients and need a soft, yet effective way to bring them to me.Besides speaking to groups and submitting articles to opt-in ezines, what can I develop as a soft sales technique to at least double my clients and maintain at least 10-15 clients a month?

- posted on date by Joanne Victoria [email protected], February 9, 05

A - Since joining the Internet 4 years ago, I prefer email conversations, although they are exactly two way. I've developed a soft-sales letter to either email or follow on the phone during a short converstation to see if there's a fit.

Some questions I ask are:

- Where are you now? Your challenges, concerns, resistances problems?- Where do you want to be? (What do you want) - What do you think you need that I possibly could help you with?
Information I include:
-what value they will receive from the service-what benefits they get-why they would choose me as their coach or consultant

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