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February 2005

Business Tip of the Month from Judy Cullins

Specific Intentions and Specific Actions Beat New Year's Resolutions Any Day
Judy Cullins Copyright 2005 All Rights Reserved.

By now, that weight loss resolution is dead. In fact, I gained four pounds AFTER the holidays. The best laid resolutions go by the way side. If you want people to read your unique ideas to help them to a better life, and to make a lifelong income from your book, you want to go straight to INTENTION.

Write your intention down on a 3 by 5 card and post it near your workstation. "I intend to write one chapter, the book's introduction, or ask a few readers for testimonials." Name your finish date or dates. Just choose something small and specific to start. Apply this idea to marketing and promotion too.

The specific actions? Every day write 3-5 things you will finish on your book or marketing projects. (I'm now rewriting my 4 top selling books-Write your eBook of Other Book Fast, Ten Non-Techie Ways to Market your Book Online, The Fast and Cheap Way to Explode Your Targeted Web Traffic, and How to Write your Web Site for Top Sales.) Today, I wrote, 1) "Finish Ch. 10 of Non Techie Book 2) Write my Blog Introduction and 3) Write the "Coach's Corner" for February's ezine. In two hours, two of these High Level Activities (HLA) were done. Get the idea? These are not "someday" actions, but written in your daily "to do" pages of your organizer.

Specific Intention and Specific Actions Beat New Year's Resolutions every day. What will you do for your book or business project today?

Judy Cullins: 20-year author, speaker, book coach
Helps you manifest your book and web dreams
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