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December 2003

Free Ways to Optimize your Search Engine Placement

Judy Cullins © 2003 All Rights Reserved

1. Include your best key words and phrases in the opening paragraph of each article you submit to ePublishers and top Web sites. Search engines pick up these and you get higher in the top search engines. Expand your keywords through visiting www.goodkeywords.com. When you are in the top 10, many more people will visit your Web site.

2. Include your best key words in your title bar just below your banner on your home page.For instance, "Book writing, book publishing, and book marketing." Apply this idea to your service or products.

3. Include various key words at the top of your home page in headlines, and on all other important pages. From the links (navigational bars) such as "teleclasses," "seminars," "coaching information," or "media page," your visitor will click to your sales information for each topic. At the top will be your headline loaded with appropriate key words.

His basic optimizing strategy is to build a content-rich site, with a lot of articles and pages about the theme of your product or service. A large content-rich site is useful because each one of these pages serves as a mini-website attracting searchers looking for various aspects of your offerings. Also, the more content you have, the higher the page ranking and the better the placement your site will get in search results. This is a crucial factor if you are in a very competitive category.

====Special December Offer--Good Until December 10, 2003

Introductory book or Internet marketing half hour session, usually $35, now only $25. Bring your questions and register only by phone. Call 619/466-0622 or toll Free 866/200-9743 from 9am-6pm pac. time.

For more on Online Promotion Click Here

Judy Cullins: 20-year author, speaker, book coach
Helps entrepreneurs manifest their book and web dreams
eBk: "Ten Non-techie Ways to Market Online"
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