Top book business influencers say this. Then, where are most of the books we read being sold? Giants like Jack Canfield of Chicken Soup success says. “Only one out of seven people in the United States go into book stores to buy a book.” Book marketing experts John Kremer of “1001 Ways to Market your […]
If you are not the author you want to be yet, incorporate the following seven success secrets into your overall plans. Please feel free to comment and add your own secrets and the end. 1. Treat your book as a business. You spend many hours creating a masterpiece to help your audience. It follows then […]
Are you stuck on where to share the good news about your book? Maybe you think Social Media is a waste of time? And, you may be kicking and screaming about the social media learning curve. I did that too, when social media was in its youth. From the time I joined Twitter over years […]
Many authors start writing their second and third book, ink barely dry on their first one. Coming from a veteran book coach, understand this decision works against your best interests. Why? Because you need to learn the proven online book promotion techniques and apply them to your original book first. Just because your first book […]
You notice the big names making a huge financial success from their books. You may say, “How Lucky. I’m not, I need to catch a “lucky” break to earn more.” I see this as the Luck Leprechaun Myth. It looks like magic, doesn’t it? And you still feel you should be there too. Take a […]
As an author, you want to put out the best product you can. Often, writing and pre-marketing mistakes cost you sales. Writing Mistakes to Avoid (know that all writing should market you) 1. You do NOT provide enough consistent structure in each chapter. Your audience wants an easy read, so your formatting and organization must […]
Since Amazon said over 2 billion eBooks were sold in 2010, you can be assured that your eBook, if it’s designed for your audience who wants your information and promoted properly, will also earn you more sales, more branding for you and your business, and ultimately more revenue for the years to come. Here’s 5 […]
Do you know the best audience for your book? This is an important skills set to learn to make your book a financial success. If you want happy readers of your book, you need to focus on their needs and desires. Know your best audience BEFORE you write or publish your book. Here’s 5 audiences […]
Sure, you want your ebook to be a client magnet. You may even want to make half your income from your ebook(s). Just remember that all ebooks are not created equal. You may know some to be junk without much thought given to the topic. It’s value that counts. And for that value, you should […]
Did you get all the book sales you wanted last year? Think about the time, effort and money you invested. Which efforts paid off? Which actions were losers? One client confessed she bought an expensive program to get her book listed as a top seller on Amazon. She worked hard and long hours to get […]
If you are online, you probably have heard of joint ventures that can bring in a lot of extra income. One way is through affiliate joint partners for authors. And this one is so easy to do. What is an affiliate program? Simple, it’s an arrangement where you are paid a commission for finding customers. […]
Maybe you offer your book’s Table of Contents on your website. Alone, it won’t do much, but if you use a benefits approach for each chapter title, you will sell many more books. Here’s what I sent my coaching client to help her with her yoga book. I hope this example helps you too. One […]
Why write an introduction? Nobody reads it anyhow. And do you know why? Authors get windy and “I” centered in their long introductions. They think their readers will love their journey. Maybe, but maybe boring. Instead, your buyers want to know what you can do for them. Your introduction is the 3rd “Essential Hot Selling […]
Are your book sales slow? For social media marketing, you may have tried Twitter and Facebook. Maybe, you’ve even put up a book blog to stimulate and engage your book’s audience. I too dropped my first blog years ago thinking not enough results. That is, until I got some coaching on social media marketing. I […]