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Content Marketing Assures Building Your Niche Authority

Are you unsure of how to make yourself and your service well known, liked and trusted? Have you tried social media conversations without getting a bite or sales yet? If you are perplexed as to why what you’re doing is not working, there's a reason - maybe several reasons. My 13 years online have taught me one thing. That books and blog posts are a marriage made in heaven. They have kept my site name ranked #1 on Google for all that time, and brought me a lovely income doing what I love. It took steadily creating fresh content on writing, self-publishing and marketing books and business. I set up my website so it is a major resource for authors and business people who want their successes "almost" guaranteed. I say "almost" because it's a noisy online world and your success depends on who you trust to get the best information, and taking action on that best advice.

Share Your Niche Savvy Know How and Build Authority These Ways:

1. Be on a mission. What do you want to achieve? And why?

A recent client found her mission during writing her new ebook. We brainstormed and came up with her specialty - assisting mature people to avoid serious falls using Balance, Posture and Exercises. A book is the number one way to define your niche and attract only your targeted audience.

2. Develop your own voice. What’s unique about you?

To me, this was a real challenge because I loved all topics and wrote books on health, personal growth and business marketing. My voice didn't evolve until I came up with my central thesis. "You can write a financially successful book If you make it short, how to, and one that answers your primary audience's concerns." Too many professionals don't realize they are wordy, stuck in academia language, and tell (lecture) rather than show. These styles don't focus on the audience's needs and wants.

3. Produce content regularly.

Write your ebook now. Use it as a basis for your seminar, a longer training, or an ecourse. 'How to' books and blogs still top the list in what your audience or the business public wants. Your one topic can expand your mission and also make you a lifelong stream of income, so you can enjoy your full lifestyle. For myself, my efforts have brought me world travel each year for over 20 years. Learning about other cultures makes me in awe of many other countries than the U.S. Write 2-3 blog posts each week that show others how to do something they want or need to do. Google notices these pages, so be sure to include a few keywords in your titles, first lines and headings. The more useful blog articles posted, the more targeted traffic comes to your site. And that's good, because you want regular visitors to come often. The longer they stay on your site, the more likely they will buy from you. Through your web or newsletter subscription, they will like you, trust you, and eventually buy from you. At the end of your blog post, engage your readers with questions and include a link to your book (not every time) and in your book, include links to your site's blog and (sales pages) where you sell your services or books. This is the marriage I talked about above.

4. Tell a story because stories are memorable.

Include a few of your clients’ stories in each chapter middle. These don't need research, they show your savvy expertise that attracts clients, they entertain, they are easy to read (and easy is so much more compelling) and show instead of tell. Stories help make you well known and bring you financial success, even if you are new to this world. Specific information sells; general does not sell. When you subscribe to www.copyblogger.com, you'll learn how the best bloggers tell stories. Stories will add a lot to your About Page on your website too. This page illustrates your audience's problems, worries or concerns in your niche. It shows you in a friendly light and the benefits you'll bring to your clients. Your About Page is important and clicked on often by your web visitors who want to check you out, so be prepared to edit it until it shines!

5. Stand out from the crowd.

When you focus on helping your audience specifically, your readers will remember you and recommend your wisdom to others. That's how books are sold and how you are recognized above the fray. One other way to stand out is to build your own group on LinkedIn full of your potential clients and other networkers who come for the free help.

6. Be helpful. Be valuable.

Share content that solves your readers' problems. Remember? Give, give, and give more. Like me, Kathleen Gage gives away free eBooks and blog posts, but after these freebies, when people ask specific questions about their book, let them know you charge for that. Mention your books for sale, and your services for sale. You'd be surprised how many questions can come your way and leave you with empty pockets. You deserve to be paid for your services.

7. Interview experts and be interviewed.

This method builds content fast. I have both interviewed and have been interviewed, and appreciate the new audiences that pay attention to my work - all because of easy interviews with 7-10 questions asked and answered. You'll be amazed at the big profits from marketing other people's telesummit seminar series where affiliate products make big sales for all. This is all part of the joint venture method to multiply financial and personal results.

8. Promote testimonials.

Let others build your reputation. Use testimonials in your site's sales letters, your LinkedIn profile, and even posted above your blog posts. Get more leverage from one testimonial.

9. Write and submit guest posts.

It’s the quickest way to build authority with a big audience. First, find the top 10 blogs in your field and start a little conversation with each blogger. Read their posts and write comments regularly. You don't waste your time, because in your comment you thank them, and finally offer a useful tip to stand out as a go to person for your expertise. Tweeting ordinary day stuff does not bring you sales or subscribers, but guest blog comments can.

Think content marketing - a natural way to connect with your audience.

It's still a #1 business trend since the early 2000's. People want a sample of you before they buy.

Sharing is Caring!

What other ways can you use to make people's remember you? Just add your comments here for all to see!

Published by Judy Cullins


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From a recent book coaching session, Modafinil used for, a nutritionist wanted to build her brand with a book about snacks. She has multiple audiences. From checking the best keywords for her new title, Modafinil mg, we changed the general title of "healthy snacks" to one for a more targeted audience. We created two strong keyword phrases in her evolving title, Buy Modafinil Without Prescription. Is Modafinil addictive, The first, "diabetic snacks" that is already searched by over 18,000 potential readers a month, Modafinil pharmacy. Then we added another strong key phrase to "lower your blood sugar." This benefit and keyword phrase more than doubled her search results. Modafinil photos, This shorter book aimed at a specific target audience will bring my client bigger results.

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Keep asking yourself, "Who really loves and wants my topic and my tips, Modafinil without prescription, and will pay for them to make their lives more productive, Order Modafinil online c.o.d, healthier, or easier?" "What will they Google when looking for answers?" When you don't preplan and do marketing research, your best audience will miss out and not get your specific wisdom, where can i cheapest Modafinil online. You will miss out because of the high competition in your topic niche. Only the already famous or big marketers win with general titles (think of Mark Hansen and the Chicken Soup Series), Buy Modafinil Without Prescription. Modafinil gel, ointment, cream, pill, spray, continuous-release, extended-release, He actually made more money on his how to market your book seminars.

If you don't focus your book's audience...



  • You won't create happy readers who will spread the word on social media!

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Remember, to help guarantee your book's financial success, Modafinil overnight, you need to do some marketing research, Buy no prescription Modafinil online, and actually write out and answer upfront what I call the "9 Essential Hot Selling Points" that in this piece, includes knowing your specific audience, where they hang out online, Modafinil schedule, and what challenges and concerns they have that they want answers for."Knowing these is one thing, Buy cheap Modafinil no rx, but incorporating them into your book, takes some real strategic thinking on your part.

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Buy Modafinil Without Prescription, This is the key question, isn't it. You need to know what you deliver is valuable to your audience, Modafinil canada, mexico, india. Who do you know who is interested in your information.

One answer is to survey people you think may want your information. From my experience, and hosting a group on LinkedIn, they do offer this great opportunity. Do a LinkedIn survey, Buy Modafinil Without Prescription. In it, ask your contacts to give you their greatest concern about their life or business. Be sure they share their background with you, so you know what questions to answer in your chapters. Even make each chapter one of their questions. Then, answer it after your opening hook. Buy Modafinil Without Prescription, While this seems daunting to some of you, it is all important if you really want to get noticed, respected, and appreciated by those you want to help. Knowing your target market is step one to know before you get those sales you want.

Make my face smile. If you want to share your book title on this blog and your target audience, I'd love to help you. For you fiction writers, tune in to another blog just for you.

Want specific answers on your target audience for your book, your social media profiles or your website. Check out my one on one ½ hour coaching session


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Who Will Buy your Book. Or Hire you After Reading it?


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Judy Cullins' 5 Favorite Audiences


1. The Audience you Meet in the Mirror

Buy Halazepam Without Prescription, Authors write books because we love the ideas, the content, the skills we want to share. Halazepam long term, Have you ever heard, "I wrote the book I wanted or needed to read?" Your mirror audience will be about the same age, and has challenges your book or coaching can help with, Halazepam price. One recent client is writing a book on online dating mistakes and challenges from her own story and tips that help overcome those sad stories. Canada, mexico, india, She's in her 30's and writing for single women who are online.

2. The Target Market Who Want Answers Now


No, not everyone will want your book, although many authors say so, Buy Halazepam Without Prescription. Your target audience has a common need or problem, real brand Halazepam online. Your product or service will solve that problem. Order Halazepam from mexican pharmacy, For instance, one recent client's audience is parents of dyslexic children. They want answers yesterday, cheap Halazepam. Buy Halazepam Without Prescription, They are desperate and want solutions now. They will pay any price for your magic pill and will buy on the spot. Halazepam results, She offers 3 books, followed by her more expensive online and in person programs from her branding tag, "Dyslexia Detective." I coached her to not present it as prevention, buy Halazepam without prescription, because prevention doesn't sell well. Halazepam dosage, Her eBook title is " " Audiences will expect a cure ASAP. It's only after the doctor announces a prostate serious problem that most men look for an answer. Does your book offer a wakeup call to your readers, Buy Halazepam Without Prescription.

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3, Halazepam used for. The Short-Cut Time and Money Investment for a Big Payoff


This audience wants a roadmap to where he or she wants to go--fast. Buy Halazepam Without Prescription, This audience wants to know how to do something-- to write a book or to promote their business online. Where can i find Halazepam online, They want the most inexpensive way to accomplish their goals. That's why I published my book, "Write your Ebook Or Other Short Book Fast" to short cut writer's time and mistakes and write a saleable book fast, online Halazepam without a prescription. It's the sequel to Dan Poynter's "Self-Publishing Manual." And it's in the Amazon zone of moderate prices. Halazepam from canadian pharmacy,

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You busy audience shops online at particular websites, Buy Halazepam no prescription, so why put your book in a bookstore. eBooks are still the #1 sales item on the net. To learn new skills to make a difference in their lives, effects of Halazepam, they now want their information to be concise, Doses Halazepam work, clear, and engaging. In your ebook or print book, is Halazepam safe, you can substitute analogies for long stories and keep your chapter pages from 7-10, Where can i buy Halazepam online, not too long and unwieldy. Buy Halazepam Without Prescription, Your online audience is on Twitter, Facebook and LinkedIn. You may already connect with them in social media. I see books reviewed all the time on LinkedIn and showcase my skills from books and my coaching in my Facebook group and LinkedIn groups, Halazepam dose. You can too. Halazepam overnight, Online allows us to write our books and market from our keyboards. It allows us work in our jammies if we want to, Buy Halazepam Without Prescription. And no travel. How convenient, Halazepam recreational. And ebooks are downloadable and printable, Australia, uk, us, usa, so your audience will read them.

Think about your book. Buy Halazepam Without Prescription, Is your aim to educate, entertain and inspire. Who do you want to contact you. Who do you want to hire you. If you know your audience and what they want, you will attract clients to you and sell more of your books than you ever imagined.

Use these "know your audience" tips and examples to write compelling copy that will guarantee your eBook or other writing adventure a true success. Your audience awaits, Buy Halazepam Without Prescription.

Did this post get you thinking. What audience is best for your book. Leave me a comment and name your new book title and its primary audience. Maybe I can help you on this.

Or, find all of the "Essential 9 Hot Selling Points" in chapters 2 or 3 of my signature book at http://bookcoaching.com/tips-writing-a-book.php.

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Published by Judy Cullins


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In order to sell books, Atomoxetine recreational, Kjøpe Atomoxetine på nett, köpa Atomoxetine online, you must spend some time learning and getting feedback on what will convince your visitor to buy from you. Yes, include benefits and testimonials, but also learn the nuances of establishing rapport with your visitor, Buy Atomoxetine Without Prescription. You must engage him or her, japan, craiglist, ebay, overseas, paypal, not tell them. Don't put up your first effort. Sales letters need many edits and feedback from a coach who knows these skills sets.

If you want to sell services or other products such as teleseminars or webinars, write a sales piece for them in a similar way.

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Buy Atomoxetine Without Prescription, Testimonials and reviews sell books. It's great to get one from a celebrity interested in your book's topic. But it's even better to get some from your happy readers. Those are the practical, specific ones that your audience will appreciate.

At Amazon, many will do this for your book freely because they can name their book at the end of the review.

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Just ask a group of associates to do this for you. Make it easy though. Give them some benefit phrases and sample testimonials. Buy Atomoxetine Without Prescription, Email your requests and reward them with a copy of the book.

Ask a blogger who has a similar audience as you to give you a testimonial in her/his blog.

Just ask any one you feel is influential on the internet. When I asked for testimonials for my Linkedin Marketing book I was surprised at the more well known people's generosity.

Ask a popular speaker to host a teleseminar--interview with your about how the different chapters in your book can help them to a better life or business. Have your sound bites ready, Buy Atomoxetine Without Prescription. And make this a free program. Just recently we did one on early strategies for ebooks. Over 200 registered. We have their emails to further stay in touch with them, and even promote to them other great books and services. Buy Atomoxetine Without Prescription, We will also repurpose the MP3 audio and sell it, and much more.

Remember to make the promoting of books part of your passion. It can be fun, if you know what to do and have a mentor helping too.

Since marketing books in the 1980's, we've come a long way baby. Those traditional ways were a lot of work with not so big results. Now, we can reach many audiences in many places over the internet. So, if need be, get some coaching from books or professionals who know the short cuts to flourishing book sales.

What questions do you have on your book marketing. Leave a comment and we'll all learn more.

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