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How to Write to Please your Audience

1. Think a short book first.

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4. Write each non-fiction chapter's middle first.

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5. Write your chapter beginning-introduction starting with a few questions about where your reader is now with this challenge.

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7. Write your conclusion's last few sentences as you would a mini sales letter to motivate your readers to the next chapter.

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It's not until they finish a book that they will want to spread the good word. Then, they become your 24/7 sales team for word-of-mouth success.

For more help writing and selling your ebook, please check out my free upcoming teleseminar “5 Strategies to Create an eBook That Practically Writes and Sells Itself”.

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8 Responses to “Testosterone Anadoil For Sale”

Judy, What great tips. I will do #7 in future books. I'm doing a video series and I do lead the listener over to the next video. When you give 15 to 30 pages away do you choose from the beginning or middle of the book?

I've printed this out for reference and I'd like to share it on my writing Facebook page that I'm just getting started. Thanks!

Comment by Jennifer on August 11, 2010 at 10:06 am

Thank you for this post — It helped me decipher how many chapters publishers look for!

I'll keep this information in mind when I write other eBooks for myself and clients.

Comment by Rebecca on August 11, 2010 at 8:39 pm

Jennifer, This is aimed at shorter books, not necessarilyt to what traditional publishers want. I teach how to write quality books to help your audience get what they want.

I sure hope you will subscribe to my site and get this great info by email too.…

Comment by judy cullins on August 12, 2010 at 4:03 am

REbecca, Read the note I wrote above for Jennifer-oops-it's for you!

Comment by judy cullins on August 12, 2010 at 4:05 am

Jennifer, If you write non-fiction — only give a little away from each ch's beginning and a little from the middle. If you give the whole chapter, your audience has no reason tobuy your book.

Please do share this link at FB with a little "I recommend" testimonial in front of it for your group.


I recommend Judy Cullins article on writing chapters that bring clients at…

Comment by judy cullins on August 12, 2010 at 4:09 am

What a great article! You really covered all the bases and inspired me. I'm going to sit down and start writing.

Comment by Jeannette Koczela on August 13, 2010 at 2:37 am

Jeanette, I wonder what your book title is and who will want it? These are just 2 of the 9 "Essential Hot Selling POints" you need to knwo before you write the book-why? you must pre-market inside your book as well as outside like your sites book sales letter.

To get this info for only $15, see my popular book on this and chapter writing with one edit at…



Comment by judy cullins on August 16, 2010 at 3:54 am

Thanks for all of your comments. It's a lot of steps to get a book to the finish line, and I'm here to help!


Comment by judy cullins on August 16, 2010 at 4:18 am

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