Many authors start writing their second and third book, ink barely dry on their first one. Coming from a veteran book coach, understand this decision works against your best interests. Why? Because you need to learn the proven online book promotion techniques and apply them to your original book first. Just because your first book […]
As you write your book on a topic you love and know something about, you’ll also need to think about entertaining your audience and making your book or other writing easy to read. The biggest mistake emerging authors make is that they “tell” rather than “engage” their readers. If your writing lacks organization and doesn’t […]
Writing a book? Website? Promotional Materials? Want to up level your already quality writing? Whatever we write, we need to share it with our peers or professionals for feedback before we present it to our paying audience. Getting writing feedback offers many benefits. Even though you know your topic well, you may have some old […]
Sure you can write, but can you write crisp, compelling copy that blog readers, your website visitors, and book audiences will clamor for? To sell well, your blog articles, reports, books, and copywriting need to pass the checklist below: 1.___ Make your book, blog title, or promotional headlines grab your reader by the collar. If […]
So many book coaching requests come to me for help writing a book. Especially getting started. You are far more likely to successfully write, publish, and sell your book if you follow these tips before you write a single chapter. 1. Write your print or eBook’s working title. It helps you focus and answer the […]
Now is the best time ever to be a writer, and what follows is a new model for what it will take for you to build a successful writing career in the digital age. Every part of the model is essential. You need to use the whole model to succeed. Passion Writing begins with a […]
Surprise your target audience. Give them chocolate frosting! Use metaphors in your book, blog, promo, and website. One kind of writing coaching I offer is to create your promotional and web copy such as benefit statements and sales letters with metaphors. Your readers want to make that creative leap to your answers. Here’s 7 Ways… […]
Knowing your book’s big picture not only gives focus to your book, but is the foundation that helps you guarantee its financial success. The biggest mistake even professionals make, is that they don’t write their book for only one primary audience. They don’t know their non-fiction book’s benefits before they write. When authors know these […]
You are a professional. You want to make a difference in people’s live, and give your audience solutions to their concerns. You want to attract new clients, brand yourself or business or be known as the “go to” person for useful information in your field. You resist! You have doubts. It takes too long. You […]
Do you want your chapters to engage your readers, so they’ll finish and recommend your book? Here, you can see how one client revived her yoga book chapters with specific examples and short tips. She infused her writing with entertainment, polish, and easy-to-read language. When your chapters engage and don’t bore, your readers will gladly […]
Write your book for the one who buys your book-your reader. That’s who decides whether it sells or not. Rather than lecture or tell from your research, think what does my reader want now? How can I use the Three E’s – engaging, enjoyable and easy to motivate my reader from the first paragraph to […]
Writing a book to add more credibility, visibility, and residual income to your business and services? Are you an emerging author new to book writing, self publishing, and marketing? Are you aware of many of the common mistakes new non-fiction authors make that hold back the success of their book project? 1. Emerging authors don’t […]
